Sketch
This step is very important, the main objective must be clear, the sketch must have very abstract concepts to capture the first ideas.
Logo Design
Design
Identifying a brand relies on powerful graphics, and you only have seconds to grab people's attention and make an impact. Time and effort is invested to establish everything related to the brand image, since from here is where the professional profile of the company begins.
Vectorized
If the sketch is ready, it must be vectorized to separate the graphic elements and see its functionality as an individual mark.
Color
Like the character design process, colors are essential to complement the image within a corporate context.
Versions
In some cases it is required to present horizontal and vertical versions for their correct use depending on the surface or material to be used.
Delivery
For the final delivery, it is formally presented in a PDF document and a small image use manual is added as a recommendation, with all its files and images in high resolution.
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